Sun And Wind Alter Global Landscape, Leaving Utilities Behind

September 15, 2014

in Green Living,Lennar

Post image for Sun And Wind Alter Global Landscape, Leaving Utilities Behind

One recent day, under a brilliant California sun, saws buzzed as workers put the finishing touches on spacious new homes. They looked like many others going up in Orange County, south of Los Angeles, but with an extra feature: Lennar Corporation was putting solar panels on every house it built. The prices of the panels have plunged 70 percent in the past five years. That huge decline means solar power is starting to make more economic sense, especially in parts of the United States with high electricity prices. At about 100 Lennar subdivisions in California, buyers who move into a new home automatically get solar panels on the roof. Lennar, the nation’s second-largest homebuilder, recently decided to expand that policy to several more states, starting with Colorado. The company typically retains ownership of the panels and signs 20-year deals to sell homeowners the power from their own roofs, at a 20 percent discount from the local utility’s prices. “It’s so simple when we tell a customer, ‘You’re guaranteed to save money,’ ” said David J. Kaiserman, president of Lennar Ventures, the division overseeing the solar plan. [Read this article]


From The AARP Convention: Are Boomers The New Coveted Demo?

September 8, 2014

in Lennar,News

Post image for From The AARP Convention: Are Boomers The New Coveted Demo?

After studying U.S. census data showing that 51 million Americans live in a multigenerational home, Lennar drew up plans for its “NextGen” home. It combines a primary residence with an attached but totally private “Home Within A Home,” outfitted with a bedroom suite, garage, great room and laundry for grandma or grandpa or even boomerang kids moving back in. Lennar’s shift to accommodate the changing way Americans are living reflects an economic reality: people 55 and over control three-fourths of the nation’s wealth, according to the International Council of Shopping Centers. “The aging of the baby boomers has set it all in motion,” said Janice Hinshaw, vice president of marketing-West for Lennar, one of the nation’s largest homebuilders. Hinshaw was on the exhibit floor at the San Diego Convention Center showing “NextGen” floor plans to some of the 8,000 or so attendees at the three-day AARP Ideas@50+ convention, which ended Saturday. [Read this article]


Homebuyers Age 55+ Make Move As Home Values Rise

September 4, 2014

in Lennar,News

Post image for Homebuyers Age 55+ Make Move As Home Values Rise

For Americans age 55 and over, those who can are jumping into homebuying – selling their existing houses to move into new ones aimed at their age group. Rising home values in the housing recovery have given more of them the ability to finally sell, at an appreciated price or at least one that can cover the mortgage. Top homebuilders are reporting brisk sales for their active-adult homes and homes that appeal to the 55-plus crowd. Besides its active adult communities, Lennar offers an option for multigenerational families living under one roof. The “Next Gen” home within a home features a suite with a separate private entrance, bedroom, bathroom, laundry, eat-in kitchenette and living room. Jeff Roos, Western regional president for Lennar, says many buyers want to let their children live in the suite. “This is the first time a homebuilder came out with a great solution for a multigenerational home,” Roos said. “It’s the first time (the different generations) can live together, but independently. We’re seeing a big movement toward it. Our reception to the product has far exceeded our expectations.” [Read this article]


Post image for New Website for North American Advantage Insurance Services Provides Increased Convenience and Functionality

Experiencing dynamic business growth, a rapidly expanding staff, and the need to respond quickly to inquiries for insurance quotes, Brian Dixon knew he needed a helping hand. The vice president, agency manager of North American Advantage Insurance Services (NAAIS) got that assistance and more with the July 22 release of his newly remodeled website: The website offers customers the ability to request personalized quotes for a number of services such as homeowners insurance for single-family homes, multi-family homes, landlord coverage, and renters coverage as well as coverage for automobiles, motorcycles, boats, trailers, flood, and excess liability coverage (umbrella). For buyers purchasing a new home from Lennar, there’s a bonus. As a subsidiary of homebuilder Lennar Corp., NAAIS is the preferred insurance solutions provider for Lennar homebuyers, and its agents have calculated the necessary coverage needed for each specific home well in advance. [Read this article]


The Sensible Resurgence Of The Multigenerational Home

August 13, 2014

in Lennar,News

Post image for The Sensible Resurgence Of The Multigenerational Home

A record 57 million Americans, or 18.1 percent of the population, lived in a multigenerational household in 2012, according to a Pew Research report. That’s up from 28 million, or 12.1 percent of the population, in 1980. Visit the website of major builders such as Toll Brothers and Lennar and you’ll see multiple designs of homes targeted at the multigenerational owner. For instance, Lennar’s home comes under its NextGen brand. The multigenerational home is a safety net, of course. The bigger story is how it reflects the economic benefits of multiple generations living under one roof. For one thing, pooling financial resources among the generations is a smart way to lower the overall cost of home ownership. That’s before taking into account built-in child care (at least for emergencies and date nights) and easy monitoring when aging parents turn frail. Shared ownership allows young adults to build up savings and the older generation to draw down less on retirement savings. [Read this article]


Post image for Enter Lennar’s How To U Sweepstakes for a chance to win $5,000!

Do you have great DIY ideas? Handy tips for common household problems? That’s what Lennar’s How To U is all about!

Share your ideas with us and you could win $5,000! Make it fun and make it personal. We can’t wait to see what you come up with! The sweepstakes runs August 1st through August 31st!

To get started simply go to http://LEN.NR/HowToU and select the social media site you would like to enter through. Then just follow the steps for the selected site. You can enter up to five times, once per social media site, through the end of the sweepstakes!

One lucky winner will win $5,000!

PLUS, you could be featured in an upcoming episode of How To U!


Home Builders Venture Into Urban Areas

July 30, 2014

in Lennar,News

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A top executive of Lennar Corp. recently joined with officials from Weehawken, N.J., to celebrate the completion of the home builder’s newest condominium complex, a luxury building across the Hudson River from New York City. The 74-unit building – which will feature hotel-like amenities, including concierge services, a lobby lounge with a fireplace, gyms and yoga rooms, gathering areas and catering kitchen – is the first of a five-building, 660-unit master-planned community in Weehawken called the Avenue Collection. Condos at the first building range in price from $1.1 million to $2 million. Construction of a second tower with 103 luxury condo units is under way. The nation’s second-largest home builder by revenue may be better known for $300,000 single-family homes. But in 2011, the company branched out into the rental market and has since increased its investments. The Miami-based company’s multifamily division has spent about $1 billion to develop 18 apartment communities nationwide, 13 of which are still under construction. What’s more, according to a July report by Zacks Investment Research, Lennar is planning to spend $3 billion to build 12,000 apartments over the next four years. [Read this article]


Post image for New Video From Lennar’s How To U: How to Organize Your T-Shirts

Do you fold your T-shirts like you see them in a department store? Are they all neatly folded and stacked on top of each other? Even in a department store you might make a mess of the stack trying to find the right size and this is a stack of shirts that are all the same. For some reason a lot of us use this same method at home when all of our t-shirts are different! That can make finding a shirt you are looking for quite a messy task. You have to dig through the drawer to find the shirt and if you have to pull it from the bottom everything else gets messed up. Well, we saw a great solution for this and decided we needed to share this knowledge! Simply fold those shirts in half again and stack them vertically next to each other…you will be able to see every shirt in your drawer!

Watch this How To U video to see it in action.

Do you have a great home tip to share? Simply tag it with #HowToU on Twitter or Instagram and your tip could turn into a future video!


Atlanta: Porches With Style

July 7, 2014

in Lennar,Markets

Post image for Atlanta: Porches With Style

There are few elements of architecture as infused with Southern style as the porch. And not just a little covered entranceway: A true Southern porch has room for more than a few rockers, a table or two, potted plants and maybe a swing. It’s the ideal spot for catching a summer night’s breeze while waving to the neighbors going by. And it serves a practical purpose as well. Buyers and homeowners alike are drawn not just to front porches, but ones that are in the back of the house, screened-in, wrapping around or spanning two stories. With the South’s long stretches of mild weather, these outdoor areas easily become living spaces that are usable most of the year. Ginny Bryant, director of sales and marketing for Lennar Homes, says the company’s new-home buyers in farther-out regions of Cherokee, west Cobb and Forsyth are crazy for porches. “I think a lot of it has to do with the larger home sites,” said Bryant. “For instance, the west Cobb market is a bit more rural with larger sites than east Cobb, and buyers there prefer a nice front porch that is truly functional, not just a few feet of covered space to give an architectural look.” [Read this article]


Post image for Lennar Is Celebrating Our 60th Birthday With A National Home Sales Event, This Weekend

You are cordially invited to join Lennar this weekend, July 12th and 13th, during our “60th Birthday Celebration” National Home Sales Event. As we celebrate our 60th Birthday this year, all of us at Lennar are excited to make YOUR new dream home wishes come true. Visit us online at or visit any Lennar Welcome Home Center to learn more about special savings opportunities on a variety of new homes. Everyone’s invited to our Everything’s Included Home party! We can’t wait to show you the new home you’ve always wanted, with thousands of dollars in extras included at no extra charge, to provide you the best possible value. The celebration is this Saturday and Sunday in every Lennar location…across the nation! [Click here for more information]